Parents or young athletes do you have dreams and goals you wish you would have accomplished? Are there areas of your life you look back on and think “I should have gone after it.” Whatever “it” is…
How many people are walking the globe right now craving a second chance?
This life we have living in our physical bodies is about creating massive breakthroughs! It is NOT about hoping and wishing for things to happen…
I was like many of you wishing I could go back and choose a different direction throughout many points in my life. We hear so many people say things like “If I knew what I know now”, how things would be so different!
I have interacted with tens of thousands of young athletes and there is always an area in their life where they are STARVING to create a breakthrough…
But the typical sports coach or trainer can not see or understand this. Most coaches believe that these kids are only there to train their physical bodies…
And that might be true for a certain percentage. Then some are there for 50/50 of physical training and someone to empower them as a person. Lastly there is a large percentage of young athletes that walk through the doors that are strictly looking for EMPOWERMENT!
Missing The Boat
What if you had an empowering coach or person in your life that guided you towards massive breakthroughs? What would that do to your life? Create extraordinary health, wealth, love and abundance…
It’s not your fault though because it’s not something that is taught in schools or something you can buy off the shelf.
It’s not even something mainstream individuals talk about…
That’s why I have created this NEW OPPORTUNITY to empower young athletes to create breakthroughs within their own lives. Whether it’s in sports, school or socially it’s something they deserve!
Once I figured this out for myself. Then tested on a handful of athletes I knew this was something that I had to share with everyone…
I spent years of struggling myself and spending tens of thousands of dollars craving something better. Then I found the secret sauce…
It has zero to do with me, it was 100% about giving back and empowering young athletes.
My goal is for them to have all the foundations, knowledge and understanding to create their own breakthroughs for the rest of their lives. I want to witness them achieve every magical and exhilarating experience in their own life…
Because the truth of it is, THEY are the ones that create it!
Where The Name Comes From
This is how the name “Underground Performance Institute” was developed and came up with our 4 pillar approach “The Iceberg System”…
Most people only see and focus on that small 5%-10% of the iceberg that sits above the water…
Actually studies show this is how most people live their lives operating on 95% autopilot!
So if most people are focusing and living on that small percentage, but still craving change and new breakthroughs in their lives. Don’t you think it’s time for something different?
Maybe we should focus on the much greater percentage that is below the surface?
That is where so much of the magic happens and a huge reason why so many kids are getting empowered through this system. The reason why so many are achieving dreams they once thought were impossible. The reason so many young adults are walking taller, happier, more confident and feeling their own true worth!

But You Are A Sports Training Center
Let’s make the connection between sports training and empowering young athletes…
When a kid first walks in the gym and we begin discussing goals, dreams and the experiences they want to create. 95% of the time everything they mention is sports related…
Why?
Because THEY THINK that’s what I and/or their parents want to hear. In their mind they are thinking “well if mom/dad are going to pay all this money I better mention some wild sports goals”.
That’s where we begin, until we start peeling back the layers of the onion to get them to talk about their REAL desires. This takes time! Some might tell you in the first meeting what they crave in life…
But most need to build that rapport and relationship with you first before opening up.
The important part is we all need somewhere to start and begin showing them the blueprint of empowerment…
I use a sports goal and training to lay the framework and foundation. As they begin training and talking more and more the light bulb begins to go off.
They begin to build momentum and start knocking down goals within their sport! Then it’s time to shift gears…
This is why the relationship becomes so important because now as they have started to open up you can show them how they already have the foundation to achieve whatever they want.
Of course there is always leveling up but most importantly they now have the belief system that more experiences are possible! They do not have to settle with their previous limiting beliefs!
The Difference Between Us and Them
This is one reason why not all training centers are equal!
Most will talk about the long term “life training” for your child but only deliver for the short term…
It’s why empowering your child is based upon cementing their futures into their minds and body.
Not to be conditioned from the past and that any breakthrough is possible with the right frameworks and foundations!
Your child deserves an edge and it’s not your fault for trusting these other self proclaimed guru’s to serve your child for the long term…
I have fallen for those same traps numerous times…
But We Roll Different Here At UPI…We Are Nothing Like Anyone Else…GUARANTEED!
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